Lenovo - ndiani akasimba, nyika ipi? Lenovo: kuongorora

Muzera remazuva ano rekombiyuta yekombiyuta pane nhamba yakawanda yezvigadzirwa zvemagetsi zvakasiyana. Zvisinei, kwete makambani ose aya anogona kuzvikudza nekukura kwekutenda uye nhamba yakawanda yevatengi vemidziyo yavo. Dzimwe makambani dzinoedza kuzvitengesa pachavo pamusika nemhaka yeimwechete kana maviri pfungwa, vamwe - pamutengo wekuderedza mari yekugadzirwa. Asi hapana mumwe wavo ane nzira yakadaro yakabatanidzwa kumativi ose emabasa, sekambani yeChinese Lenovo. Kuzadzisa zuva rimwe nerimwe muhutano hwekugadzira, kutarisira, kutengesa, mutengo uye mazano ekutsvaga mari, uyewo pakuvandudza ruzivo rwavo, Lenovo iri kukura uye inobudirira. Whose firm? Nyika ipi? Vatengi vanowanzofarira nyaya idzi, sezvo kutenga zvemagetsi kune chisarudzo chinofanira kuita zvinoda zvimwe zvikwereti zvakawanda.

Iye zvino kambani iyi ndeimwe yevatungamiri vashanu mukugadzirwa kwemakombiyuta emakombiyuta munyika uye haisi kunonoka pasi. Lenovo inoratidza kukura zvakasimba gore negore, kutora misika yakawanda uye itsva . Ikambani yakatanga sei kubva pakatanga kwayo?

Lenovo ku IBM

Kudzidza nhoroondo yekufambiswa kwekambani, mumwe haagoni kubatsira kubvunza: ane kambani yeLenovo? Uye iwe unowana mhinduro.

Liu Chuangzhi yakagadzirwa neNew Technology Developer Inc muna 1984 pasi pekushandira kweChina Academy of Sciences. Icho chinangwa chaiva nechinangwa chokugadzira teknolojia yekombiyuta yeChina uye yakagadzirirwa kushandiswa kweiyo hieroglyphs.

Pakazosvika 1986, kambani iyi yakanga ichigadzira purogiramu yakakosha yekushandura kune dzimwe nyika programming interfaces mune hieroglyphic format, iyo yakabvumira kutenderera kune dzimwe nyika software kupinda muChina yemusika. Mugore rimwe chete, kambani inoshandura zita rayo kune Legend Legend.

Kubudirira kubudirira kwechigadzirwa chacho, kambani yekuguma kwe 90-inotanga kubudiswa kwemakombiyuta acho ega, uye zvishoma gare gare inova mupiro wekutanga mumusika weAsia, uye zvakare zvachose muPacific space.

Zviri pachena kuti, Lenovo ine nyika yekugadzira, China. Uye zvakamupa zvakakosha zvakawanda pamusoro pemakwikwi. Nhanho inotevera yeThe Legend Group ndiyo kukokwe kwemahombekiti makuru kuburikidza nekambani yeHong Kong, iyo yakabvumira kuwedzera kubuda kwePCs kusvika kumamiriyoni 1 ega pagore.

Kukura zvakanyanyisa pamasikati makuru eOlympics yeBeijing ya2008, Legend Group inoshandura zita rayo kuLenovo (Legend + Nova), zvinoreva "Nheyo Itsva". Zviito zvakadaro zvakabvumira muiti kuti anyore marimi ayo epasi rose uye kupinda munyika yenyika, kusanganisira US uye Western Europe.

Azviratidzira kunyika yose paOlympics, mutambo mutsva unopinda munhangemutange yevatori vepamusoro-soro uye inogumisa purogiramu inobatsira zvikuru neAmerican IBM.

Pamwe pamwe neBMM

Iye zvino hazvisi pachena zvachose pamusoro peLenovo. Ndianiko, nyika ipi? Mushure mokuwana chiratidzo cheAmerica, kambani yakatenga yakawanda yezvigadzirwa zvemhando dzavo, maitiro, uye maitiro ekugadzira munyika dzakasiyana-siyana pasi rose. Uyewo Lenovo yakagamuchira PR yakanakisisa, sezita raBibM kwemakumi emakore pamiromo yevanhu vose. Zvinosvika pakuti "Lenovo" inobudisa nyika - China, United States, Japan nedzimwe nyika dzinosika zvinhu zvemagetsi.

Kunyanya kudada kwekambani yeChina kwakachengetwa bhuku rekuchengetedza ThinkPad rakabudiswa achishandiswa nemichina yeAmerica. Zvakakosha kuti pakutanga pakutanga kwaizove zvakakwana muJapan uye yaiva nehupamhi hwepamusoro.

Kugadzirwa kwemasasa emafoni

Sezvo agamuchira zita renyika, Lenovo inotungamira kuchinja mamiriro ezvinhu emakambani uye yatanga kugadzirwa kwemakombiyuta anotengesa - makombiyuta.

Kutanga neyo, kambani yakatanga mhando yebhajeti yezvirongwa zvebasa nekudzidziswa, pamwe chete nekutanga-mitambo yemhando. Chido chavo chinopfuura zvose zvinotarisirwa, sezvo unhu hwechigadzirwa hahwusi huri pasi (dzimwe nguva kunyange hukuru) kune dzimwe nyika dzekune imwe nyika, uye mutengo wakanga uri pasi. Saka, paine niche uye chikamu chevafudzi, Lenovo inowedzera huwandu hwemabhuku ehurumende uye inotanga mararamiro akawandisa, kusanganisira kutotanga kumakwikwi ekumhanya nemasikirwo akachengetedzwa. Yokutanga iyo yakagadziriswa inonyanya kudiwa, kunyanya sezvo mabhuku ekuchengetedzwa eThe ThinkPad series ari mazano eushamisa, yakagadzirirwa kushanda mune chero mamiriro ezvinhu. Izvi zvakabvumira kupedzisa zvizhinji zvezvibvumirano zvekambani zvemari yakawanda nemakambani enyika munyika dzakasiyana-siyana dzebasa.

Tarisa pane mushamba we monoblock

Kana ruzivo rwaLenovo rwakasimba rwakasvika kare, zvino kuzivana nemagetsi ekambani inoenderera mberi.

Mushure mokutanga kubudirira kwemigwagwa ye laptops, Lenovo akapinda muhofisi uye kumba kwemakombiyuta evanhu, asi panguva imwe chete iyo haina kukurudzira kwete chete PC, asiwo iyo inonzi "monoblocks" - maikirwo ayo iyo unit unit uye chengetedzo zvakabatanidzwa patafura, uye zvigadziriro zveperi - mouse uye keyboard Akabatanidzwa zvakasiyana. Uyewo, vanogona kuiswa ma webcamera, maikorofoni uye ports dzakasiyana-siyana dzezvimbo zvekunze.

Icho chiedza chakajeka chigadzirwa uye mutengo wakaderera wemamonoblocks kubva kuLenovo vakaita basa ravo, uye kutengesa kwakasimudza nokukurumidza uye nechivimbo. Kunyange makambani ane hurumende yeUnited States haana kurwisana nokutenga kwezvigadzirwa zvakadaro nokuda kwezvavanoda.

Inowanikwa mafoni emafoni

Iyi ikambani inoshamisa - Lenovo. Ndivanaani, iyo nyika ndeye - kakatova mubvunzo haikwanisi - ndeye hukuru hwenyika yose huri nekushanda pasi rose. Kunyange zvazvo vazhinji vavo, chokwadi, vari muAsia (kunyanya, muChina).

Sezvo pamwe nemakomptops uye monoblocks, Lenovo akacherechedza kumusika we-smartphone uye haanawo kurasikirwa nekugadzira nekuisa mimwe miedzo yezvigadzirwa zvayo-kudai kwaishamisa. Nokudaro, pasina kumanikidzira kwenguva yakareba kumirira, vatengi vakapiwa mukana wekuwana mafoni emafoni akawanda akasiyana uye akasiyana siyana kubva kuLenovo. Ndivanaani, nyika iyo - vashoma vashoma vanhu vanotya. Chinhu chikuru ndechokuti zvose mutengo uye unhu hwakakodzera munhu wose.

Matafura evanhu

Misika yemakombiyuta emakombiyuta anotengeswa gore ra2011 munyika yakatanga kushingaira kuzara nemakombiyuta ne touch touch - mahwendefa, uye kuda kwavo kwaiwanzokura.

Lenovo, zvakare, haana kumira parutivi. Nyika-mugadziri wemapttops akabudirira, monoblocks uye mafoni-foni akatanga kuzadza misika nemapiritsi ayo uye zvakare akawana chikamu chikuru chemashamba, sezvo, atova nezita renyika, kambani yacho yakapa mitengo pamwero wezvinonzwisisika zvisinganzwisisi firms. Nokudaro, yakaita kuti vatengi vave nehuwandu hwekuvimba.

ThinkPad chimwe chinhu

Chii chinouya nokukurumidza mupfungwa apo mumwe munhu anoti: kambani "Lenovo"? "Anogadzira zvinyorwa zvinoshamisa zveTextPad series", - anopindura vazhinji vevatsitsi vekambani.

Zvechokwadi, makambani ari mundima iyi aisagona kunyange kushamisika, asi, panzvimbo pacho, inowedzera nyika yose yenharaunda. ThinkPad - haina kurohwa, hairegi mumvura uye haikwanisi kushanda, haina kutya guruva uye inoratidza maitiro akanaka ekushanda. Mamiriro akafanana anongova nemauto makuru ehondo, asi pano mabheji akadaro anowanikwa kune chero mutengi.

Kuongorora kwekambani

Sezvo yakava pachena apo Lenovo inogadzirwa, zvakakosha kupa ruzivo rwezvemagetsi pamusoro pekuongorora kwemashoko anofara emagetsi kubva kune kambani.

Muzviitiko zvizhinji, vatengi vanofara zvikuru nehutano uye mutengo wemashonga, asi kune mamiriro ezvinhu apo mumwe munhu asina chimwe chinhu chakakosha seApple, kana kuti chinobudirira seAenenWare kubva kuDell. Zviri pachena kuti zvinhu zvakadaro muLenovo hazvizoiti, nokuti vane chiyero pamusana wevheji uye bhaji yemari yezvikamu.