Nenzwi muchiso mazita: Rating. Popular mavanga avo Logos

To musi, anozivikanwa mazita muchiso vari pamiromo wose. We azvijaira uye musafunga nezvokuti aya mazita munhu kamwe vakwira kuti shure kwavo pane nyaya. Uye, Zvichakadaro "upenyu" muchiso unofadza zvikuru, vari kuramba vachirwira nzvimbo inenge "rova achimisa", ivo ratings kukurumbira uye kukosha. We kwamuri pamusoro yakakurumbira pezvitsiga muminda siyana.

Nzira dzekufambisa kusarudza zita

Muitiro Pakukurukura zvizivikanwe mazita anonzi zita. Pane nzira dzakawanda kusika zita kubudirira nokuda chigadzirwa kana kambani. Chokutanga - zvikuru nyore, kana hachizi zita kana zita rinonzi musiki. Saka rumbidzai mazita avo Ford, Prada, Bosch, Dell nevamwe vazhinji.

Imwe nzira yakakurumbira kusika mazita - chiri chidimbu. Muzviitiko zvizhinji akatorwa chikamu kana tsamba mazita uye surnames creators, vanogonawo dzive tsamba mitsara. Saka pakanga mazita MTS, "Lenovo", IBM, HP. Brand mazita kuonekwe somugumisiro kushandisa yaivapo kana kuumba mashoko. Saka paiva Apple muchiso, Volkswagen, Blackberry. Kazhinji panguva kukwidziridzwa zita uye Logo chokuita nevamwe kare, ngano, chaiye kana vemungano. In Marketing, ichi anonzi mythologization muchiso.

Chechienzi muchiso mazita

Munhu wose anoziva zita "Nokia", asi vashoma vanoziva zvazvinoreva. Pakutanga, boka aiva papepa chigayo, fekitari yakavakwa pamusoro rwizi Nokianvirta, imwe akapfupikiswa pamwechete Version uye akatanga Neumann nokuda kambani itsva. Kazhinji mazita muchiso pamwe rengano vatambi. Most vagana yokushandisa zita ngano chisikwa ndiwo kambani "Asus". Kutanga chiratidzo yeramangwana wekambani, varidzi zvakanyorwa mazita ayo yokusafa unhu: simba, zvarisingazivi mweya, kukurumidza kurova. zvivako izvi zvakanga dzinoratidzwa kubudikidza kunozivikanwa bhiza mungano yechiGiriki, Pegasus (chepakutanga chiperengo - Pegasus). Asi chekambani varidzi vaida zita kambani kubvumirwa kugara pamusoro mitsetse vari parunhare Directory. Sezvo kupotsa mabhii zita bhiza wokutanga uye pakanga "Asus".

Car "Volvo" wakapiwa zita nokuda Latin achiti "Ini vagokungurusa" vachikudza bhora mabheyaringi, izvo pakutanga vakanga neve Organization. The ichocho rapera uye Volkswagen kambani, ane zita - mutsara German "motokari vanhu". Asi zvikuru kunozivikanwa, pamwe Neum ndiye Apple muchiso. Stiv Dzhobs, kuti zvizivikanwe musiki uye chinoshamisa marketer, akati shanduro dzinenge nhatu nhoroondo chidzoke zita.

Pezvitsiga kupfuura zvinodhura

Kuvaka muchiso kunoda Investments makuru, uye makambani kuenda mari idzi nokungwaririra. Pashure pezvose, risingakanganwiki anokwezva zita, anosimudzira okutengesa. To musi, pane hondo mavanga nokuda capitalization, izvo zvinoita kuti uwane mamwe mari chete nokuda zita. Top muchiso anochinja ose gore, saka chete kuitira wechokwadi uye mazita kupfuura zvinodhura mavanga nyika hazvibviri kuita.

Asi boka vatungamiri achangopfuura makore nguva zvinosanganisira pezvitsiga akadai:

• Apple. Nechekare kutaurwa muchiso yave iripo kubvira 1976. capitalization Its anoverengeka mabhiriyoni zana emadhora. Logo nokuti hachizi akasikwa wakachenjera Rob Janov. Chokutanga chakanga mutema uye chena kudhirowa, ipapo chakagadzwa yaizivikanwa dzakawanda multi-mavara Version. Kwemakore 22, iye "akagara" muchimiro muraraungu, asi ipapo vakadzokera mufananidzo yepakutanga.

• Coca-cola. A anozivikanwa muchiso, hunokonzera carbonated chinwiwa, akaonekwa 1892. The wegore purofiti yaiva wandei makumi emabhiriyoni emadhora. Brand Logo akazviratidza anenge 130 apfuura, panguva yava ndavhiyiwa vamwe kuchinja, asi mavara kuramba chete.
• Microsoft. Brand kambani kombiyuta akabuda muna 1975. Nhasi kunosanganisira chezvipfuwo shanu zvinokosha pezvitsiga munyika. Nokuti upenyu kambani refu akaenda kubudikidza rokuti logos shoma, nhasi pane nezvechisarudzo muna 2012.
• Google. Digital Company akazviratidza muna 1998 uye nhasi chokwadi ndiyo imwe yenzvimbo purofiti mavanga. Chiperengo zita kwemakore "upenyu" kwave kuchiita 5 upgrades, yanhasi shanduro yaishandiswa kubva 2015. The musika kukosha zvizivikanwe kunopfuura $ 360 billion.
• IBM. Imwe IT-kambani hwagadzwa muna 1911, apo specialized pakuburitsa dzakasiyana-siyana magetsi. of chekambani ndeizvi vanofungidzirwa inopfuura $ mabhiriyoni 100.

American nhoroondo

US - the nzvimbo yechizvarirwo kubva kumusika, uye zviri pano kuti kune pezvitsiga vokutanga. Pavake vanotaurwa Apple, Coca-cola, Google nevamwe, pane dzimwe inonyatsozivikanwa American mavanga. Pakati pavo vane:

• Disney. The English akakurumbira nhasi vesangano chaiyo. Pasi muchiso zita "Disney" enda matoyi, zvihwitsi, mbatya.
• Nintendo. The boka, unobereka mutambo inonyaradza uye mitambo yepakombiyuta, vari aizivikanwa vechidiki munyika yose.
• Starbucks. yakakurumbira pachiremera kofi dzimba atambanudzira pose. Zvino kwakaonekwa muna US muna 1971. Nhasi kukosha kambani yaiva wandei mabhiriyoni emadhora.
• Rose Foods Market. yepamusoro zvinogadzirwa ngetani muzvitoro ikozvino uchikunda yose, uye akasikwa muUnited States.

Vazhinji US nguvo pezvitsiga vakawana mukurumbira pasi pose. Somuenzaniso, zvinokosha kuyeuka DC Shoes, Diesel, naRevhi, Converce, Amazon. Nhasi, ari zvizivikanwe kubva kuUnited States muenzaniso paumbwe zvizivikanwe, kuita purofiti.

Anozivikanwa pezvitsiga German

Nyika yechipiri - musha nyika-anozivikanwa pezvitsiga anganzi Germany. mamiriro ichi Rinobatanidzwa ne vatengi pamwe rakavimbika uye unhu. Hazvishamisi kuti vakawanda pezvitsiga German - motokari muchiso.

BMW, "Mercedes", "Volkswagen", "Audi" vanoumba kubwinya chaicho munyika uye muuye varidzi wavo chikuru zvikuru chiri purofiti. Also akaberekerwa Germany vakadai pezvitsiga akakurumbira se "Adidas" "Puma", "Bogner", "Hugo Boss". nyika iyi ndiyo nzvimbo yechizvarirwo zvizhinji yepamusorosoro pezvitsiga akadai "Siemens", "Bosch", "Gryundik". Mukuwedzera, muna Germany akasvika kubatidza makuru zvizorwa pezvitsiga akadai "Fa", "Nivea", "Henkel".

Mazita mitambo pezvitsiga

Nhasi, vakawanda havana kurangarira nguva apo nguo mitambo zvaingova chizenga pamusoro nhandare uye dzokurovedza muviri. Tiri vajaira kuona mitambo Logo pamusoro kusiri zvipfeko, apo unogona kuenda kubasa, famba kana musi. kuchinja aya chokuita kusimudzira mitambo nenguvo mavanga. The mufashoni midziyo chakadaro senguva wenguvo akazviratidza tichitenda muchiso mamaneja, akaumba rudo uye kuzvipira mavanga avo kubva vanhuwo zvavo.

Nhasi vakawanda vakakurumbira yemitambo Logos uye mavanga kuunza huru purofiti kuti varidzi vahwo. The inozivikanwa zvikuru mitambo pezvitsiga ndiwo: Nike, Adidas, Puma, Asics, Umbro, New Balance, reebok.

zvemumba pezvitsiga

Russia akatanga kuita kouranda zvigadzirwa zvavo makore 25 chete apfuura. Asi vamwe vanozivikanwa mudzimba pezvitsiga vakaona ipapa. Nhasi pezvitsiga Russian ndivo kukudzwa uye kuzvikudza nyika. The inozivikanwa zvikuru pezvitsiga zvinosanganisira nguva Soviet, "vakanciq", "Aeroflot", "Kalashnikov", "Kamaz".

Asi munguva dzazvino, muRussia pane pezvitsiga vakagamuchira mukurumbira munyika, pakati pavo; boka kuti pagadzirwe ABBYY Software zvigadzirwa, kambani rinobereka Anti-utachiona software, Kaspersky Internet Security, «Rocket» wachi pfuma kambani "Gazprom".

Popular zvipfeko pezvitsiga

Pashure zvokudya zvipfeko imwe inonyanyoshandiswa yakatengwa pfuma. 40 adarika munyika kuvaka tsika kudyiwa pezvitsiga kuti mbatya vagadziri. Fashion pezvitsiga vava chikamu nemararamiro, chikamu dzakakurumbira tsika. Kune mavanga muumbozha dzokuchengeta pamusika mumwe chidimbu ane vatungamiri vayo.

kumativi A vakawanda mukurumbira Rating anotarira seizvi:

• Versace. Italian hwokusanyara muchiso fashoni nguvo hwakagadzwa muna 1978.
• Gucci. Mumwe mukuru Italian muchiso muumbozha zvipfeko akasikwa muna 1922.
• Hermes. Popular muchiso French mbatya, chinhu yakavimbika tsika yakati itevedzerwe munyika, rakavambwa muna 1837.
• Prada. Inozivikanwa muchiso, izvo manufactures zvipfeko, shangu uye umbozha nenhumbi, akaberekwa muna Italy muna 1913.
• Louis Vuitton. Kambani rakaumbwa muna 1854 kuParis uye pakutanga specialized kweShanduro muumbozha masutukezi uye mabhegi okufambisa. Nhasi, pasi zvizivikanwe akatengesa zvipfeko, shangu, nenhumbi.
• Dolce & Gabbana. Italian tailors vachiridza akazarura imba yake mufashoni muna 1982. The muchiso kunoratidzwa vakashinga uye nemamwe manyorerwo.
• Mango. The Spanish zvipfeko muchiso akazviratidza muna 1984, ndiye pamusoro guru-musika chidimbu.
• Benetton. Italian zvipfeko muchiso akasikwa 1965 uye pakutanga specialized pakuburitswa dzakarukwa nezvinhu, ikozvino unobereka zvipfeko varume, vakadzi uye navana.

Fashion pezvitsiga vanoberekwa kakawanda, mukusiyana kuna Somuenzaniso, motokari. Vakawanda pane specialization mucherechedzo vateereri vake uye zvinhu.

Famous muchiso zvinogadzirwa

Anotenga zvikuru munyika dzakakurumbira mavanga chikafu. Advertising chinodzidzisa vanhu kubva pauduku nemazita pezvitsiga vava ndozvakajairwa kuti kuparadzwa, uye dzimwe nguva kunyange dzavo mazita. Nhasi, munyika anozivikanwa muchiso mazita: "Danone", "Nestle", "Mars", "Unilever", "Kraft Foods". Ivo sangana pezvitsiga akasiyana siyana uye zvigadzirwa. hondo pakati vakakurumbira mavanga chete achiipa pamwe roga gore. Vari kuramba okushambadza zvigadzirwa zvavo, vachitamburira kuda kubva mutengi ari maduku, kunyanya, ari vaburitsi emarudzi.