Facebook vanozvishandisa sika dzavo "nhau sefuro"

Facebook vanozvishandisa vane kupenga mumwe nhau angangorema kubata vashomanana nhau manyuko, maererano kuongorora itsva.

Ko pamusoro kudzidza itsva

Zviri Kutarira mavakirwo evanhu nhau polarization - chaizvoizvo, sei vanhu vanogona zvinobudirira kubata kufambira uye mupise akasiyana mapoka dzimwe pfungwa. Kunyange zvazvo "Facebook" anoshandisa algorithms vanogona kupa kugutsikana kuti Vakafanana, zvidzidzo yapfuura dzakaratidza kuti zvakakodzera kusarudza vanhu vari pasocial network ine simba rokuchinja ose maonero, vanoona vanhu ava.

A kudzidza itsva yakabudiswa March 6 mumagazini inonzi "Proceedings of National Academy of Sciences", Inotaurawo kuti sarudzo yacho. Kudzidza nezvezvakanaka mabasa "Facebook" vanoshandisa mamiriyoni 376 munguva kubva January 2010 kusvika December 2015 uye yechipiri pamusoro sei nevanhukadzi 920 dzakasiyana nhau masangano.

Club, Huskies, repost uye mashoko nhau nyaya Posted on "Facebook", vakaongorora vatsvakurudzi, akatungamirirwa Walter Kvatrachiochchi kubva muNuremberg chikoro muItaly. Ivo kusarudza nhau Sources vanhu vanoshandisa uye kwenguva yakareba sei.

A unoshamisa mugumisiro pakudzidza

Chinonyanya unoshamisa mugumisiro akava uya, pasinei hombe huwandu nhau manyuko pazviri kusarudza, mumwe anoishandisa "Facebook", sezvo mutemo, pfungwa dzavo pamapeji mashoma. Uye zvikuru basa inodzidzisa yakanga Tichitevera likes, mhinduro, uye Fortress, kwakondiko kuti rinonyanya ake nesimba zvinyorwa zvishoma.

"Pakati vanoshandisa, pane zvakasikwa katsika kupedza mabasa avo mumwe akagadzirwa mapeji - kutsanangura vaongorori. - Maererano nemashoko edu, kana uchiverenga mashoko pamusoro "Facebook" iri hunodzorwa kuita zvokusarudza ".

Vaongorori vakawana kuti mumwe munhu zvakare vanoona vashoma nhau masangano. User basa dzikarongwa mukati dzakananga subsets mumasangano nhau, uye akaona zvishomanana muchinjikwa-kuverenga pakati subsets.

munzanga nhau polarization sei

By Ben Shneiderman anoti, purofesa kombiyuta nesayenzi paUniversity of Maryland, iyo inoongorora magariro venhau, ichi ndicho chidzidzo kunobva hombe date yakatarwa ari nomufambi kuwedzera kuongorora mabhuku evanhu nhau polarization.

"Izvi zvinopa humwezve uchapupu pakutsigira kuvapo dzinonzi rouchenjeri Sefa kana kuparadzana nzira iyo vanhu vanogamuchira mashoko," - akati Schneiderman, uyo akanga asina muzvirongwa kudzidza zvitsva.

nenzvimbo kugova

Zvisinei, vatsvakurudzi vakaona kuti vanoshandisa vaiva siyana kupfuura chaiko munhau, kanenge munharaunda yakakura. Ndiko, apo mashoko mapeji anogona laykat mapeji mumwe kana mugove kugutsikana, network aya zvakawanda munharaunda yakakura munotinyima pane vanoshandisa samambure. Vanhuwo vanoshandisa kazhinji kushamwaridzana mapeji dzakawanda, vatsvakurudzi dzinoti.

kombiyuta womuenzaniso

Kuti tione kuti izvi zvinogona User kudyidzana, vatsvakurudzi akasika muenzaniso kombiyuta umo vanhu vakapiwa akafanorongerwa pfungwa pasi pamutsetse nhamba. Muenzaniso unoratidza pfungwa kumutsa ruzivo nayo uchibvumirana, uye unganidza mashoko zvichaita kukwikwidzana zvekungofungira yenyu. The kombiyuta womuenzaniso simulates vanoshanda zvakadaro, achiratidza kuti peji kuti yakanyanya rakasiyana nomumwe pfungwa kucharambwa. Izvi kombiyuta shanduro nokusimbisa kutsvetera kwakaita kuti muenzaniso yakafanana kune ariko chaizvo musi Facebook. Izvi zvinoratidza kuti polarization ari pasocial network angava, vatsvakurudzi vakati.

feykovye nhau

Izvi zvaizopedza mushandisi nokusimbisa kunogona kuva chigumbuso kune makambani akadai Facebook kana Google, vari kuedza kutsakatisa vanonzi "nyepera nhau," vaongorori cherechedza. Shoko rokuti "nyepera nhau" rinoreva nyaya dzenhema zvachose rakabudiswa makambani kuti vanotsvaka kukwezva vanoshandisa, "Facebook" kwavo padandemutande mapeji, akazadzwa pakushambadzira mbiru.

"News ane chete rinomutsa kukurumbira sezvo kittens kana selfie Video", - anonyora mu nyaya yake masayendisiti. Uyezve, muchidzidza vanyori kuona kuti gakava rezvematongerwo enyika uye magariro kwakavakirwa dzinopesana Nhoroondo uye nhoroondo iyi husingakwanisi nzira dzakadai ongororo chokwadi (kunyange zvichangobva netsvakurudzo kuti kunyevera vanhu kungwarira, vasati dhumhana nemashoko enhema, anogona kubudirira).

Vanhu "vanoumba nzanga pakati shamwari, uye shamwari dzavo chokuita mumwe, asi zvakaneta nevanhu kunze munharaunda yavo - Schneiderman akati. - Saka kana pane nhau kuti vakagovera mukati munzanga dzavo, vane chiwanzo chokudavira mariri, asi kana zvichiita sokuti kunze munharaunda iyi nezvazvo, kungangotadza haazivi ".