Indoor kushambadza: mhando uye unhu

On terevhizheni, paredhiyo, mumigwagwa uye elevators rimwe nerimwe zuva akaona emapoka kushambadza, iro rinotaura pamusoro chigadzirwa kana basa. Nokusaziva kana zvinechinangwa, asi ndinoonga kuti nzira iyi yokukurukurirana vanhu vari kuva chinhu.

Vanoshambadza: chii kuti?

Akati shoko rechiLatin rinoreva "mhere" kana "kudanidzira", uye ndipo musimboti okushambadza - nezvechimwe chinhu pasina mvumo yemuridzi muteereri. Outdoor kana indoor kushambadzira - ndiwo mashoko pamusoro chigadzirwa, mutengesi, akaronga basa kana chiitiko. Nokuda vakawanda kukurukurirana razova injini wezvokutengeserana, uye tateguru kwayo - chiremba French uye wenhau Theophrastus Rondo, uyo pakutanga akaudza nezvake pachaunga.

Ndechipi womukati zvokushambadzira: siyana

Munhu wose akaona okushambadza ari erevheta, mumahofisi, ari gym centre, uye mukusaziva akabwembura mhedziso kuti kuwana zvinhu kana kushandisa vakapa basa. okushambadza yakadaro inonzi nechomukati, kana indoor-zvokushambadzira.

Its chikuru basa - airwarirwa yemakambani vatengi nhumbi uye mabasa, asi kuti zvifambe, zvakakosha nemazvo isa apo munhu anopedza nguva yakawanda. Somuenzaniso, kufamba mabhazi, kugamuchira tikiti, iyo iri shure pakushambadzira kana pakufamba erifiti, uye inotiratidza mashoko uye kuverenga pamusoro makambani.

Zvisinei, dzomunyika okushambadza inogona kukamurwa mu-chitoro (izvo anopa mashoko pamusoro zvinhu uye kushambadza kune imwe pfungwa waakazvitengesa) uye kushambadza paruzhinji, izvo zvinogona kuziviswa chose pamusoro zvakasiyana zvigadzirwa.

The chitoro tichibatsirwa Pos-zvinhu vanowanzotaura ndirumbidzwe zvigadzirwa kuti unoda kutengesa nokukurumidza uye kumira pakati vakwikwidzi, t. E. To kukurudzira kutenga chisarudzo. Huru vatakuri pano vari:

• Design mharidzo hunhu (Racks, pamire, anoravira matafura).
• Floor Graphics.
• Yakaturikwa mamiriro - Mobiles (chigadzirwa Layouts), dummies kana hwezvo (Table vanodhirowa kuti vasiyana pasherefu ane makumbo anonzwisisa epurasitiki).
• Printing kushambadza - mapepa, mapepa, mapepa, mireza.

Advertising nezvemidzimu ari chitoro anoita mabasa akadai inoudza mutengi pamusoro chigadzirwa, kujairirana unhu uye zvaidiwa chigadzirwa uye chiyeuchidzo ukama zvigadzirwa.

Advertising paruzhinji

Indoor kushambadza hakusi inoshanda, uye dzimwe nguva kunyange zvakawanda zvinobatsira, sezvo haisi kuonekwa intrusive, kazhinji kunetsa zvinogona vatengi. Muenzaniso wakanaka okushambadza anoonekwa kuti erifiti, apo anokwanisa kufukidza dzinenge 100% waro akainangisa. Uyezve, nokuti nhamba repetitions musatora imwe mutariri, sezvo, somuenzaniso, paTV kana redhiyo, pane chete inobhadharwa kuti nguva panguva iyo usimbe kushambadzira pamusoro nemuchovha, pamusoro Pizza, nokuti unobva Internet uye terevhizheni - zvose zviri saka zvakakodzera kuti murume pazvose musha uye zvavanoda.

Asi zvinokosha kupedza nguva yakawanda kusimukira kushambadzira ichi aigona kuva kufarira munhu, inokwanisa kuva nemhosva. The chinyorwa inofanira kuva pfupi, inopenya mufananidzo, asi kwete sembura - munhu hwobva akakunda musimboti kutaurwa, pane Re-verenga kakawanda. Iva nechokwadi uye Kuwanikwa ose neshamwari, kuti nemhosva ane mukana pakarepo kuzodana.

Chiizve anokwanisa yomunyika okushambadza, uye apo chinogona kuwanika? Swedera pfungwa mutengi zvinogona kana kumirira chinhu, somuenzaniso, vakamira mumutsetse kubhengi kana agere kiriniki. Akabva aifarira kuongorora zvose iripo mashoko ari pamberi uye zvichida kushandisa nayo uye kutenga zvigadzirwa. Chinhu chikuru kuti AD akanga akakodzera.

Saka, mabhengi kuposita ruzivo pamusoro zvigadzirwa zvavo: mortgages, zvikwereti, deposits uye kutsvaka debit uye makadhi. Muzvipatara, kuposita ruzivo pamusoro zvinodhaka, asi Somuenzaniso, kugwinya nzvimbo, kushambadza kunogona kwete chete mwoyo, asi chokuita mitambo zvigadzirwa neimwe chitoro, izvo pane pamwe.

zvakwakanakira

Usati wasarudza, achibatsirwa nevamwe okushambadza kuparadzira mashoko pachavo, zvinokosha kuziva zvayo uye zvaasingagoni, uye ipapo wasarudza akaigadzira panze uye indoor zvokushambadzira.

Ngationgororei zvakanakira Outdoor zvokushambadzira:

• nhau huru;
• matambudziko pamusoro akainangisa;
• refu uye kuramba kuonana zvinogona nemakasitoma;
• Hazvina tsamwisa vatengi;
• Rinopa mukana azivise pamusoro kushambadza uye anokosha zvinowanika.

Saka, kuzivisa paruzhinji kana chokufambisa anokwanisa kuwedzera muchiso ruzivo uye rinowedzera rokutengesa nhumbi kana mabasa.

kutadza

Kufanana nedzimwe mhando, indoor okushambadza ane zvazvakanakira pamusoro apa, uye nekuipira kuziva mumwe mushambadziri. Mitemo kushanda asingaiti chengetedza ichi mhando kushambadza, asi ichi haana chete zvakanakira asi nekuipira:

1. The chikuru ndechokuti kana kushambadzira haadi, zvakadai somunhu gym centre, imwe kambani basa kana hofisi maneja, hazvisi kuwanikwa uye chikonzero zvingasabuda.
2. Zvakaoma chaizvo kuverenga, uye kubudirira kushambadza kwakadaro sei vanhu vazhinji vakaona pamusoro chigadzirwa ruzivo ari erevheta, akauya kuritenga kana mangani vanhu vakawana kuti vakakundikana.
3. Pose padare mutengo uye placement nemamiriro unosimbiswa kudzora nzvimbo, uye zvakare hamutongwi munhu.

Indoor kushambadza: pikicha uye muenzaniso

Kunzwisisa kuti kushambadza anofanira kutarisa akafanana anouya pashure ichakurukura mienzaniso vanobudirira uye kuziva akainangisa yavo. Kubvira ipapo, uye vanofanira kutanga. Unofanira kuziva kuti akainangisa ndiko, chii siyana varaidzo anosarudza anogona kutenga kupi zvinhu uye anoenda imomo mabhazi.

Somuenzaniso, iwe tengesa zvinhu zvevana, izvo zvinoreva kuti kubaya vateereri - vanaamai vechiduku nevana vanoda tenga uye kuenda erevheta kanoverengeka, sezvo famba. Zvechokwadi mumwe kushandisa uye mabhazi, asi zvinokosha kuverenga chikamu ichi indoor kushambadzira haana kuuya kurasikirwa.