"Vidal Sassoon" - shambuu, uye kwete chete

Kubva nguva apo kwakanga kusina terevhizheni kushambadza, zvakatora nguva zhinji. Asi dzimwe nguva zvinoita sokuti ichi kumbobvira avapo.

Mumwe okutanga zvokushambadza kuti akazviratidza paterevhizheni yedu, kushambadzirwa "Vidal Sassoon" - bvudzi shambuu. Akapiwa chokwadi chokuti zita yakarira kujairika vanhu Russian, kwete pamusoro pavo kuseka chete usimbe. Saka nokusika mamwe zvokushambadzira chigadzirwa.

Vidal Sassoon. kutanga

Vidal Sassoon (1928-2012 gg.) Akaberekerwa muLondon mumhuri yechiJudha. It anganzi chinoshamisa mugeri vnosshim kubatsira chaizvo kuti unyanzvi. Mumwe pamabasa ake makuru inosanganisira kuchinja mafungiro hadzi vateereri kuti bvudzi rako. Iye akataura sei zvinokosha kuti vari vakakwana ezvinhu dzimwe nguva dzose, saka regai kushomeka nerubatsiro chinonyanya incredible nzira vakadzi haircut. Iye tega ruoko Dryer uye zvipiriso chigadzirwa akadai "Vidal Sassoon" - shambuu.

Asi ichi achiri kure, uye basa rake rakatanga basa janita ari bhabhashopu yaiva muna Second World War. Pashure wake kudzidza, akaenda kudzidza uchenjeri hwose Hairdressing pachikoro yekosi, pashure yakanga kushanda zvishoma. Uye muna 1948, akatamira Israeri kurwira rusununguko munyika. Kudzokera kuEngland muna ake urongwa zvisiri.

Vidal Sassoon. Dzokerai kudanwa

Kana muLondon, ake vokurera akafa, akanga shure panguva chikumbiro ramai vake. First akaenda kunoshanda mugeri Salon, riri mumoyo guta. Oddly zvakakwana, zvakaita basa rake riri kufadzwa zvikuru vatengi, saka haana kuva wakangosuruvara vasina kuita.

Golden makore

Makore 50 okupedzisira remakore vakatanga rwatenzi zvechokwadi yendarama, sezvo iri nguva yake basa raiva kutanga nokukurumidza kukura. Chokutanga, akazarura Salon yake yokutanga, uye ipapo akazviti muna 1957 panguva Fashion Week. Pane mhando akamboforesa pamusoro catwalk iri Mini-pamipendero (yaiva nguva yokutanga) uye akasikwa rakarukwa dzavo. Chokwadi, asati kwebhuku chigadzirwa akadai "Vidal Sassoon" (shambuu), zvakanga zvichiri kure.

Maonero ake vakadzi bvudzi rakanga kare zvakasiyana zvikuru. Akatsvaka kuti pave kugadzirwa musoro kwakavakirwa dzinongoitika unhu bvudzi, tichidzivisa zvivako kunzwisisa kuti inoitwa nokushandisa hombe rakawanda kwemakemikari kutara nevasori mumusoro.

Mumakore 60 tenzi akatamira America, akazarura Salon wokutanga Manhattan. Pakati ake vatengi vari vakadzi vakakurumbira zvikuru America. Mukusimudzira rayo rinokosha reDare wake, uyo akanga chaizvo kuzivikanwa ndeuke Hollywood.

"Geza bvudzi rako sezvo kazhinji yaunoda"

Tiine kushambadza sirogani, mutsva danho iri zvizorwa zvekupenda bvudzi kutarisirwa. "Vidal Sassoon" (shambuu uye conditioner), vakadzi uye vanhu vakatanga kushandisa zuva roga roga. Hatigoni kutaura navo chokwadi chii chinangwa vakatevera tenzi. Zvinogoneka kuti kudiwa kusimudzirwa pamusoro kakawanda zvizorwa zvekupenda bvudzi kusina kupfuura mbirikira asakura, izvo akabvumira chaizvo kuwedzera mubereko kubva sero.

Sezvo 80s remakore rapfuura uye kusvikira 2003 Sassoon akashanda kambani Procter & Gamble, izvo zvakaunza zvinhu kuti bvudzi kutarisirwa.

Sezvo rokutanga kupinza nzira vashambemo bvudzi, akazviratidza munyika yedu, aiva "Vidal Sassoon" (shambuu), vaiva zvikuru nechido wongororo. Akanga akasiyana zvachose kufananidzwa vakajaira vanhu veSoviet. Aiva akanaka kavha uye munhuwi inofadza, zviri nyore kutendeuka kuva furo. All zvinowanikwa muSoviet Union zvizorwa zvinhu kuti bvudzi hanya anoda hapana achipupuma furo uye hapana yakasiyana anonhuwira zvakanaka.

Asi kunyange ikozvino, kana mumusika akapfuma mazano kubva mafeni ari zvizivikanwe zvakakwana, kunyange Russian muzvitoro ikozvino havana kutenga. Feedback nevaya vanoshandisa navo ikozvino, akaona yepamusoro bvudzi kuchenesa, shungu rinsing. Shambuu pavezve bvudzi mamiriro, anovapa vhoriyamu. Vanhu vazhinji vakaita kuti iwe unogona kuita pasina kushandisa mhepo conditioners. Uyezve, bhodhoro ano, "Vidal Sassoon" ane batsira dispenser.

Sassoon pamwe chete Procter & Gamble kuti agumise kunetsana, shampoos vane zita iri akanyangarika kubva echiShinto. Kunyange zvazvo panguva ino, mune dzimwe nyika zviri kutengeswa, kunyanya kushingaira kusimudzirwa kuitwa pamisika Asian. Modern "Vidal Sassoon" - shambuu, Photo iyo unokubvumira kuona sei zvakawanda zvachinja chitarisiko kavha - inogona akarayira kubva paIndaneti zvitoro.